This card is dated July 31, 1904. That was a Sunday.
It was made by a company in New York called Livingston Publishers. The only colored part is at the upper left hand corner and contains the US flag and says, “Greetings From Picturesque America.”
The image of the woman is a photograph.
The card is addressed to Miss Tina Sudig of East Orange, NJ. The postmark says “Ocean Grove, August 1, 1904.” The stamp is one cent and has an engraving of Ben Franklin, but it just says “Franklin” and has his dates—1706-1790.
The message reads: “Dear Tina, Arrived here about 4 o’clock yesterday and was up and down boardwalk until about 9:30 o’clock.
Love to all, Estella, 89 Franklin Avenue, Ocean Grove.”
SANTO AND JOHNNY. “Sea Shells.”
This is likely a generic postcard for any seaside location. As the woman has pulled up her dress more than necessary, it might have been viewed as mildly risqué. Prior to March 1907, the entire back of the card was legally reserved for the address. People had to write on the picture side. The divided back card arrived that year where the address could share space with a message.